MSU BROAD

About the MSU Broad

Opened on Nov. 10, 2012, the Eli and Edythe Broad Art Museum at Michigan State University (MSU Broad) is a dynamic contemporary art museum that serves as both a teaching institution and a cultural hub for East Lansing and the region. The museum was designed by Pritzker Prize-winning architect Zaha Hadid and named in honor of Eli and Edythe Broad, longtime supporters of the university who provided the lead gift of $28 million. In 2017, the MSU Broad was awarded $1 million from MSU Federal Credit Union in support of the Art Lab, an expansion across Grand River Avenue that provides increased access to and research the permanent collection.

 

Board of Advisors

Alan Ross (Board Chair), Dr. Christopher Abood, Tom Berding, Susie Brewster, April Clobes, Jack Davis, Linda Demmer, Connie Donovan, Irwin Elson, Susie Harrell, Hari Kern, Bonnie Larson, Charles Mickens, Edward Minskoff, Jim Nelson, Millie Smith, Jordan Sutton, Bill Trevarthen, and David Young

 

Eli and Edythe Broad

 

Eli and Edythe Broad are lifelong philanthropists. Their generosity across the areas of education reform, scientific and medical research, the arts, and civic endeavors in their hometown of Los Angeles has been enabled by Eli Broad’s five-decade career in business, building two Fortune 500 companies from the ground up. He is the founder of both SunAmerica Inc. and KB Home (formerly Kaufman and Broad Home Corporation).

Today, the Broads are devoted to philanthropy as founders of The Broad Foundations, which they established to advance entrepreneurship for the public good in education, science and the arts. The Broad Foundations, which include The Eli and Edythe Broad Foundation and The Broad Art Foundation, have assets of $2.6 billion.

Over the past four decades, the Broads have built two of the most prominent collections of postwar and contemporary art worldwide: The Eli and Edythe L. Broad Collection and The Broad Art Foundation. The collection includes more than 2,000 works by over 200 artists. Since 1984, The Broad Art Foundation has operated an active “lending library” of its extensive collection. Dedicated to increasing access to contemporary art for audiences worldwide, The Broad Art Foundation has provided over 500 museums and university galleries worldwide with more than 8,000 loans of artwork.

Mr. Broad was the founding chairman and is a life trustee of The Museum of Contemporary Art in Los Angeles, to which The Broad Foundation gave a $30 million challenge grant in December 2008 to rebuild the museum’s endowment and to provide exhibition support. He is a life trustee of The Museum of Modern Art in New York and of the Los Angeles County Museum of Art, where the Broads made a $60 million gift to build the Renzo Piano-designed Broad Contemporary Art Museum, which opened in February 2008, and to fund an art acquisition budget. In August 2010, the Broads announced plans to build The Broad, a contemporary art museum and headquarters for The Broad Art Foundation on Grand Avenue in downtown Los Angeles.

Tireless advocates of Los Angeles, the Broads have championed the cultural and architectural vitality of the city. Committed to the belief that all great cities need a vibrant center, Mr. Broad was the visionary behind the development of Grand Avenue, which will blend residential, retail, cultural and recreational uses into a civic centerpiece to rival the main boulevards of the world’s greatest cities. In 1996, Mr. Broad and then-Mayor Richard Riordan spearheaded the fundraising campaign to build the Frank Gehry-designed Walt Disney Concert Hall, which opened to worldwide acclaim in October 2003. The Broads provided the lead gift to the Los Angeles Opera to create a new production of Richard Wagner’s four-opera cycle Der Ring des Nibelungen in 2009–2010. They gave $10 million in 2008 to create an endowment for programming and arts education at The Eli and Edythe Broad Stage and The Edye Second Space at the Santa Monica College performing arts center

From 2004 to 2009, Mr. Broad served as a Regent of the Smithsonian Institution by appointment of the U.S. Congress and the President. He is a Fellow of the American Academy of Arts and Sciences and in 1994 was named Chevalier in the National Order of the Legion of Honor by the Republic of France. Mr. Broad serves on the board of the Future Generation Art Prize. He received the Carnegie Medal of Philanthropy in 2007 and the David Rockefeller Award from the Museum of Modern Art in March 2009. Strong believers in higher education, the Broads have further extended their philanthropy in the arts. The Broad Foundation made a major contribution to the School of the Arts and Architecture at UCLA for The Eli and Edythe Broad Art Center, designed by Richard Meier. In 1991, the Broads endowed The Eli Broad College of Business and The Eli Broad Graduate School of Management at Michigan State University (MSU), where Mr. Broad graduated cum laude in 1954. In June 2007, the Broads announced a $26 million gift to create the Eli and Edythe Broad Art Museum at MSU, and they gave another $2 million to the project in January 2010. The Zaha Hadid-designed museum opened in November 2012.

Mr. Broad's first book, "The Art of Being Unreasonable: Lessons in Unconventional Thinking," was published by Wiley in May 2012 and is a New York Times, Wall Street Journal, USA Today, and Washington Post bestseller.

Mr. and Mrs. Broad reside in Los Angeles.

 

Zaha Hadid

 

Zaha Hadid, founder of Zaha Hadid Architects, was awarded the Pritzker Architecture Prize in 2004 and is internationally known for her built, theoretical, and academic work. Each of her projects builds on over thirty years of exploration and research in the interrelated fields of urbanism, architecture, and design.

Borin in Baghdad, Iraq, in 1950, Hadid studed mathematics at the American University of Beirut before moving to London in 1972 to attend the Architectural Association (AA) School where she was awarded the Diploma Prize in 1977. Hadid founded Zaha Hadid Architects (ZHA) in 1979 and completed her first building, the Vitra Fire Station, Germany, in 1993. Hadid taught at the AA School until 1987 and held numerous chairs and guest professorships at universities around the world including Columbia, Harvard, Yale, and the University of Applied Arts in Vienna.

Hadid’s outstanding contribution to the architectural profession has been acknowledged by the world’s most respected institutions including the Forbes List of the “World’s Most Powerful Women” and the Japan Art Association presenting her with the “Praemium Imperiale.” In 2010 and 2011, ZHA’s designs were awarded the Stirling Prize, one of architecture’s highest accolades, by the Royal Institute of British Architects. Other awards include UNESCO naming Hadid as an “Artist for Peace,” the Republic of France honoring Hadid with the “Commandeur de l’Ordre des Arts et des Lettres” and TIME Magazine included her in their list of the “100 Most Influential People in the World.” In 2012, Zaha Hadid was made a Dame Commander of the British Empire by Queen Elizabeth II, and in February 2016, she received the Royal Gold Medal.

Zaha Hadid’s pioneering vision redefined architecture and design for the 21st century and captured imaginations across the globe. Zaha Hadid Architecture’s work sees form and space pulled into breathtaking, fluid spatial progressions. Enticingly contextual, these buildings transform notions of what can be achieved in concrete, steel, and glass, combining her unwavering belief in the power of invention and optimism for the future with concepts of fluidity and connectivity.

The evolution of Hadid’s buildings—from the interlocking forms of the Vitra Fire Station to the awesome, flowing urban spaces of the MAXXI Museum of 21st Century art in Rome, London Aquatics Centre for the London 2012 Olympics and Heydar Aliyev Centre in Baku—demonstrates a consistent desire to question and innovate. Form and space are woven within structure. These are buildings which emerge from their context and are also capable of knitting disparate programs together; always surprising and always making connections.

Each of Hadid’s designs display the innovative research and investigation that instigates and defines her work. As Zaha Hadid stated in her 2011conversation with Hans Ulrich Obrist, co-director of the Serpentine Galleries, “I know from my experience that without research and experimentation not much can be discovered. With experimentation, you think you’re going to find out one thing, but you actually discover something else. That’s what I think is really exciting. You discover much more than you bargain or. I think there should be no end to experimentation.”

Zaha Hadid passed away on March 31, 2016 in Miami, FL.